Written by Joyanne Sloan, Strategic Marketing Expert on July 31, 2010 – 12:00 am

Capturing attention is as challenging as ever given the barrage of advertising and worse, thinly veiled marketing messages disguised as articles and the like. That’s the bad news. The good news is that rising above the competition (most of which haven’t the foggiest idea about how to market themselves properly) is truly not that hard [...]

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